These days, everything has already been said. It’s already been written.
It doesn’t matter what niche you’re in, who your audience is, or what the purpose of your blog is.
I can statistically guarantee, that everything you want to write, has already been written.
There’s an unending, ever-expanding quantity of content out there, all waiting to be consumed.
Most of it will never get read, unfortunately.
But, it’s out there, nevertheless.
And heck, a lot of the content is absolutely killer.
Then, where does that leave us?
Are we to compete with the infinite masses?
There seems to be this unwritten rule that short blog posts aren’t worth reading.
Every SEO guru on the planet is always ranting about long-form content, to the point where everyone secretly loathes updating their blog.
Are we to write long-form content, simply for the sake of it being long?
Or, can we finally start blogging in our own voice, to the people who matter most? The people who appreciate what we really have to say?
Over the years, I’ve known so many bloggers who ultimately end up quitting their blog.
The morale of this short blip, is to always write content that you want to write.
When this happens, you’ll attract your readers who care about you.
And, you won’t get sick of writing content just for the heck of it.
Instead, you’ll have a blast writing, and you’ll crack a massive smile every time you create a new post.
Mike “Too Short” DeVincent