{"id":6362,"date":"2019-12-28T02:33:02","date_gmt":"2019-12-28T07:33:02","guid":{"rendered":"https:\/\/www.mrcomputerscience.com\/blog\/?p=6362"},"modified":"2021-03-25T00:37:08","modified_gmt":"2021-03-25T04:37:08","slug":"can-freelance-copywriters-generate-leads-with-clickfunnels","status":"publish","type":"post","link":"https:\/\/www.mrcomputerscience.com\/blog\/can-freelance-copywriters-generate-leads-with-clickfunnels\/","title":{"rendered":"Can Freelance Copywriters Generate Leads With ClickFunnels?"},"content":{"rendered":"\n

If you\u2019re a freelance copywriter, then one of the most frustrating things is trying to find the right clients.<\/p>\n\n\n\n

You realize by now, that finding freelance writing clients\nof any variety is often an uphill swing.<\/p>\n\n\n\n

Even if you have amazing clients, and even if your work\nrocks, there\u2019s never a guarantee of ongoing work.<\/p>\n\n\n\n

That\u2019s why I\u2019m a huge fan of ClickFunnels for copywriters.\nClickFunnels can help you to build your brand as a freelance copywriter all the\nwhile building an email list of prospects.<\/p>\n\n\n\n

Let\u2019s spend some time brainstorming about how copywriters can generate leads using ClickFunnels. <\/p>\n\n\n\n

What Do Your Ideal Copywriting Clients And Your Ideal Audience Want?<\/strong><\/h2>\n\n\n\n

One of the first and most critical priorities for any\nmarketing campaign, is your ideal audience. In other words, who is your ideal\ncopywriting prospect?<\/p>\n\n\n\n

The more you imagine and analyze your ideal copywriting\nclient, the easier it becomes to create awesome marketing campaigns that targets\ntheir needs.<\/p>\n\n\n\n

If you don\u2019t have a crystal-clear idea of who your ideal\nprospect is, and what they want, then it\u2019s impossible to properly find them\nonline.<\/p>\n\n\n\n

You might be thinking, \u201cBut Mike, I have no clue how to get\ninto the nitty gritty of what my prospect wants!\u201d<\/p>\n\n\n\n

If so, then here\u2019s an amazing exercise that can help.<\/p>\n\n\n\n

What Are The Top 10 Frustrations That Your Ideal Copywriting Prospects\nExperience?<\/strong><\/h2>\n\n\n\n

If you\u2019ve worked with a few freelance writing clients, then\nyou know that they usually loathe writing.<\/p>\n\n\n\n

If they had experience writing, or if they had the time to\nwrite, then they wouldn\u2019t need you.<\/p>\n\n\n\n

But, what else do you know about your ideal client? Spend as\nmuch time as you can digging deep to analyze their core frustrations!<\/p>\n\n\n\n

Here are a few example ideas that I can imagine. Do you\nagree with these pain points?<\/p>\n\n\n\n

Let\u2019s Brainstorm Pain Points Of Your Ideal Copywriting Client<\/strong><\/h3>\n\n\n\n
  1. They\u2019re frustrated because their products aren\u2019t\nselling<\/li>
  2. They\u2019re frustrated because their conversion rates\nsuck<\/li>
  3. They\u2019re annoyed because copywriters cost way too\nmuch money<\/li>
  4. They have an awesome product, yet no idea how to\nsell<\/li>
  5. They\u2019ve tried to hire a copywriter in the past,\nbut they underdelivered<\/li>
  6. They\u2019re afraid of getting ripped off<\/li>
  7. They\u2019re afraid that the copywriter won\u2019t understand\ntheir product<\/li>
  8. They\u2019ve worked with a \u201cflake\u201d copywriter in the\npast<\/li><\/ol>\n\n\n\n

    I love to spend as much time brainstorming clients as\npossible!<\/p>\n\n\n\n

    That way, when it comes to writing content for that\nprospect? The ideas and angles flow like a raging river!<\/p>\n\n\n\n

    I\u2019m a huge fan of content marketing. I think that the cost\nof advertising keeps increasing over time! For that reason, these brainstorming\nexercises are invaluable. The more you know your ideal prospect, the more\ncontent you can create that helps to target them.<\/p>\n\n\n\n

    Another huge piece of the content marketing puzzle is your\nlead magnet!<\/p>\n\n\n\n

    So, As A Copywriter, What Is An Awesome Thing That You Can Give Away For\nFree?<\/strong><\/h2>\n\n\n\n

    The entire process of launching a lead generation funnel is\nelementary with ClickFunnels. You can choose from a big variety of beautiful\nlead generation funnel templates without stress.<\/p>\n\n\n\n

    The even more important part is your lead magnet. I repeat:\nyour lead magnet is everything!<\/p>\n\n\n\n

    Your lead magnet is what gives your content marketing\nefforts the power to be worthy of your time and efforts.<\/p>\n\n\n\n

    Because all your content marketing should aim to help\ngenerate a lead!<\/p>\n\n\n\n

    So, that\u2019s why your lead magnet is critical. If you don\u2019t\nhave a worthwhile lead magnet, then your ideal copywriting client will never\nsubscribe. You need to hustle hard to deliver tons of value to them!<\/p>\n\n\n\n

    Here are a few ingenious lead magnets you might want to\noffer your copywriting clients:<\/strong><\/h3>\n\n\n\n
    • A 100% free copywriting consultation<\/li>
    • A sales letter copywriting tutorial for small business\nowners<\/li>
    • A swipe file containing your best headlines<\/li>
    • A swipe file containing your best sales\ntemplates<\/li>
    • A split test of your best sales letter\nconversions<\/li>
    • 30 minutes of FREE copywriting! (THIS IS A \u201cHAIL\nMARY PASS\u201d<\/em><\/strong> LEAD MAGNET IDEA!)<\/li><\/ul>\n\n\n\n

      Next? Let\u2019s Brainstorm A Few Ingenious Upsells That Your Copywriting Clients\nWould Love!<\/strong><\/h2>\n\n\n\n

      Once you go through the trouble of inviting a client into the\nbroadest part of your funnel, you need to consider your paid and premium\noffers.<\/p>\n\n\n\n

      In other words, let\u2019s imagine that a small business owner\nneeds help with writing sales copy for their business.<\/p>\n\n\n\n

      They see your lead magnet for a free swipe file containing\nyour best sales letter template. They opt-in to receive their free goodie. But\nthen what?<\/p>\n\n\n\n

      That\u2019s the beauty of ClickFunnels. ClickFunnels makes it\nsimple to then present an upsell to your client. That way, you can try your\nbest to offer an amazing lead magnet, but you can try to close a sale at the\nsame time.<\/p>\n\n\n\n

      Here are a few clever upsell ideas for potential freelance\ncopywriting clients:<\/strong><\/h3>\n\n\n\n
      • You could offer a premium copywriting service<\/li>
      • You could offer a premium package of 3 different sales letters to split test<\/li>
      • You can offer to write marketing emails for the client<\/li>
      • You could offer any retainer or copywriting styles that are your specialty<\/li>
      • You could offer to create a video sales letter script<\/li>
      • You could offer to write a webinar marketing script<\/li><\/ul>\n\n\n\n

        Does Email Marketing Work For Freelance Copywriters? My Honest Two Cents<\/strong><\/h2>\n\n\n\n

        I honestly think that email marketing is one of the best\nways to communicate with any audience.<\/p>\n\n\n\n

        The reason why I love email marketing, is that it\u2019s dirt\ncheap, and very easy.<\/p>\n\n\n\n

        Maybe you could send an email to your subscribers whenever\nyou can handle a new client? Or, you whenever you launch a new service?<\/p>\n\n\n\n

        You could even get fancy and write weekly or monthly\nnewsletters that your ideal prospects might appreciate.<\/p>\n\n\n\n

        If your clients need copywriting, then they might appreciate\ntutorials related to small business marketing. Within each newsletter, you can\npromote your availability and services to boot!<\/p>\n\n\n\n

        Here\u2019s How To Build An Amazing Lead Capture Page Perfect For Freelance\nCopywriters<\/strong><\/h2>\n\n\n\n

        You might not know this, but I have experience working in\nthe world of IT.<\/p>\n\n\n\n

        I know how frustrating tech can seem. I\u2019ve seen more than\none person freak out when trying to work with technology!<\/p>\n\n\n\n

        The main reason I mention this, is because I appreciate\ntools that work the way I want, when I want. That\u2019s another reason I\u2019m a fan of\nClickFunnels. Because ClickFunnels is ridiculously easy to use.<\/p>\n\n\n\n

        The way it works is simple. You pick from one of their\namazing lead generation funnels. You can then edit all of the pages in the\nfunnel using the ClickFunnels editor that\u2019s drag and drop easy to use.<\/p>\n\n\n\n

        Here Are A Few Of The Marketing Pages You Can Build With ClickFunnels:<\/strong><\/h3>\n\n\n\n
        • Sales pages<\/li>
        • Video sales pages<\/li>
        • Survey pages<\/li>
        • Application pages<\/li>
        • Bridge pages<\/li>
        • Membership pages<\/li>
        • Automated webinar pages <\/li>
        • Tons more!<\/li><\/ul>\n\n\n\n

          How Is ClickFunnels Different From Other Corporate Websites? And How Can You Effectively Use ClickFunnels As A Freelance Copywriter<\/strong>?<\/h2>\n\n\n\n

          I\u2019m a huge fan of traditional page builders and regular HTML\nwebsites! I would say that the biggest difference between a traditional corporate\nwebsite and a ClickFunnels funnel, is specificity.<\/p>\n\n\n\n

          ClickFunnels focuses on three things. Lead generation,\nsales, and fulfillment. Every moving part within ClickFunnels helps to meet\nthose ends.<\/p>\n\n\n\n

          I\u2019m not saying that traditional websites are bad, by any\nmeans. As you may know, I\u2019m a huge fan of blogging and WordPress.<\/p>\n\n\n\n

          That said, I think that ClickFunnels is very nimble and\nefficient for small business owners who want to focus on lead generation and\nsales. The number of lead generation and sales templates that ClickFunnels\noffers makes it perfect for those who want to publish and get straight to the point.<\/p>\n\n\n\n

          Another huge key is that ClickFunnels is easy to use. You never\nneed to know anything about HTML, CSS, JavaScript, cPanel, or website hosting\nwhen using ClickFunnels. (Unless of course, you want to!)<\/p>\n\n\n\n

          Could A Copywriter Benefit By Hosting And Promoting Automated Webinars\nWith ClickFunnels?<\/strong><\/h2>\n\n\n\n

          As an online teacher, I\u2019m a huge fan of video. I think that webinar marketing is easily one of the smartest video marketing channels for your overall funnel stack.<\/p>\n\n\n\n

          Webinars also rock for branding, sharing, teaching, and sales!<\/p>\n\n\n\n

          Therefore, since automated webinars are so dynamic, I think that marketing agencies of all flavors should at least consider experimenting with automated webinars.<\/p>\n\n\n\n

          As a general rule, webinars rock for lead generation. They\u2019re\nalso a great way to launch and deploy a beautiful presentation to your\nprospects automatically.<\/p>\n\n\n\n

          Hopefully, your webinar helps to share something amazing for\nyour copywriting client. Maybe you could teach how to write sales letters. Or,\nyou could promise to reveal your BEST sales letter templates and headlines\nduring the webinar!<\/p>\n\n\n\n

          Either way, I\u2019m a huge fan of automated webinars and I think\nthey\u2019re a great way to generate leads. Maybe worth considering?<\/p>\n\n\n\n

          In Summary, Freelance Copywriters May Be Able To Integrate ClickFunnels\nInto Their Marketing Campaigns And To Generate Leads.<\/strong><\/h2>\n\n\n\n

          In my humble opinion, yes! ClickFunnels can help freelance\nwriters generate leads.<\/p>\n\n\n\n

          Content marketing rocks! My favorite lead generation\nstrategy is to create a ton of awesome content around topics that me (and my\nprospects) love!<\/p>\n\n\n\n

          That way, I can try my best to help people, and hopefully,\nthey\u2019ll still want to learn more from me and learn about my offers.<\/p>\n\n\n\n

          That\u2019s why all content marketing campaigns need a proper\nlead generation funnel.<\/p>\n\n\n\n

          That\u2019s why I love ClickFunnels. They boast a myriad of cool\nlead generation funnels, and they\u2019re straightforward to use even for the\nmarketing novice.<\/p>\n\n\n\n

          If You Ever Have Questions About Copywriting Or The Tech Side OF\nMarketing, Then Please Never Hesitate To Ask!<\/strong><\/h2>\n\n\n\n

          I thank you so much for reading this humble document.<\/p>\n\n\n\n

          I know that freelance writing is scary sometimes.<\/p>\n\n\n\n

          You try your best to generate leads, and to create the best\ncontent possible.<\/p>\n\n\n\n

          You put your heart and soul on the line. You want to help people!<\/p>\n\n\n\n

          That\u2019s why I\u2019m so proud to share this content with you.<\/p>\n\n\n\n

          I hope, at the very least, that you had fun reading.<\/p>\n\n\n\n

          Please have a beautiful day.<\/p>\n\n\n\n

          Cordially and humbly\u2026<\/p>\n\n\n\n

          Mike \u201cEver A Writer\u201d DeVincent<\/em><\/strong><\/p>\n\n\n\n

          MrComputerScience.com<\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

          If you\u2019re a freelance copywriter, then one of the most frustrating things is trying to find the right clients. You realize by now, that finding freelance writing clients of any variety is often an uphill swing. Even if you have amazing clients, and even if your work rocks, there\u2019s never a guarantee of ongoing work. […]<\/p>\n","protected":false},"author":1,"featured_media":6687,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[217],"tags":[231],"class_list":{"0":"post-6362","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-lead-generation","8":"tag-can-freelance-copywriters-generate-leads-with-clickfunnels","9":"entry"},"featured_image_src":"https:\/\/www.mrcomputerscience.com\/blog\/wp-content\/uploads\/bridge-801861_1920.jpg","featured_image_src_square":"https:\/\/www.mrcomputerscience.com\/blog\/wp-content\/uploads\/bridge-801861_1920.jpg","author_info":{"display_name":"Mike D | MrComputerScience.com","author_link":"https:\/\/www.mrcomputerscience.com\/blog\/author\/xzar\/"},"_links":{"self":[{"href":"https:\/\/www.mrcomputerscience.com\/blog\/wp-json\/wp\/v2\/posts\/6362","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mrcomputerscience.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mrcomputerscience.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mrcomputerscience.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mrcomputerscience.com\/blog\/wp-json\/wp\/v2\/comments?post=6362"}],"version-history":[{"count":10,"href":"https:\/\/www.mrcomputerscience.com\/blog\/wp-json\/wp\/v2\/posts\/6362\/revisions"}],"predecessor-version":[{"id":6591,"href":"https:\/\/www.mrcomputerscience.com\/blog\/wp-json\/wp\/v2\/posts\/6362\/revisions\/6591"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mrcomputerscience.com\/blog\/wp-json\/wp\/v2\/media\/6687"}],"wp:attachment":[{"href":"https:\/\/www.mrcomputerscience.com\/blog\/wp-json\/wp\/v2\/media?parent=6362"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mrcomputerscience.com\/blog\/wp-json\/wp\/v2\/categories?post=6362"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mrcomputerscience.com\/blog\/wp-json\/wp\/v2\/tags?post=6362"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}